[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.ganat.cz\/nakupy-pres-internet\/#Article","mainEntityOfPage":"https:\/\/www.ganat.cz\/nakupy-pres-internet\/","headline":"N\u00e1kupy p\u0159es internet","name":"N\u00e1kupy p\u0159es internet","description":"V\u0161echny t\u0159i n\u00e1zvy v perexu plus dal\u0161\u00ed maj\u00ed spole\u010dn\u00e9ho jmenovatele a to obchodov\u00e1n\u00ed na internetu. Tak jako d\u016fm se stav\u011bl a stav\u00ed v ur\u010dit\u00e9m slohu, stejn\u011b vznikaj\u00ed i webov\u00e9 prodejn\u00ed str\u00e1nky. Tak\u017ee pokud jste ji\u017e n\u011bkdy na internetu n\u011bco koupili, je docela mo\u017en\u00e9, \u017ee jste se s n\u011b\u010d\u00edm podobn\u00fdm setkali. Jako laik samoz\u0159ejm\u011b nepozn\u00e1te v…","datePublished":"2023-01-27","dateModified":"2023-04-29","author":{"@type":"Person","@id":"https:\/\/www.ganat.cz\/author\/#Person","name":"","url":"https:\/\/www.ganat.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/87132efef9f5972c3e770e1fb0907fb3dcc1311f82da5f30bffbae0bd81cf8c0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/87132efef9f5972c3e770e1fb0907fb3dcc1311f82da5f30bffbae0bd81cf8c0?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"ganat.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.ganat.cz\/wp-content\/uploads\/chalk_chalkboard_seo_ux_10.jpg","url":"https:\/\/www.ganat.cz\/wp-content\/uploads\/chalk_chalkboard_seo_ux_10.jpg","height":0,"width":0},"url":"https:\/\/www.ganat.cz\/nakupy-pres-internet\/","about":["Spole\u010dnosti"],"wordCount":398,"articleBody":"         V\u0161echny t\u0159i n\u00e1zvy v perexu plus dal\u0161\u00ed maj\u00ed spole\u010dn\u00e9ho jmenovatele a to obchodov\u00e1n\u00ed na internetu. Tak jako d\u016fm se stav\u011bl a stav\u00ed v ur\u010dit\u00e9m slohu, stejn\u011b vznikaj\u00ed i webov\u00e9 prodejn\u00ed str\u00e1nky. Tak\u017ee pokud jste ji\u017e n\u011bkdy na internetu n\u011bco koupili, je docela mo\u017en\u00e9, \u017ee jste se s n\u011b\u010d\u00edm podobn\u00fdm setkali. Jako laik samoz\u0159ejm\u011b nepozn\u00e1te v \u010dem je web naps\u00e1n. Ostatn\u011b, v\u016fbec to nen\u00ed pro v\u00e1s podstatn\u00e9. Pro v\u00e1s, jako b\u011b\u017en\u00e9ho spot\u0159ebitele \u010di u\u017eivatele je d\u016fle\u017eit\u00e9 jen to, \u017ee jste doty\u010dn\u00e9 str\u00e1nky na\u0161li. Pokud byste je nevid\u011bli, nem\u016f\u017eete na nich nakoupit. A za to, \u017ee je vid\u00edte, m\u016f\u017ee SEO.  Tato zkratka je z anglick\u00e9ho Search Engine Optimization a do na\u0161\u00ed \u201esrozumitel\u0161tiny\u201c bychom to mohli vylo\u017eit n\u011bco jako optimalizace pro vyhled\u00e1va\u010de. Tak\u017ee t\u0159eba Fastcentrik SEO optimalizace znamen\u00e1, \u017ee n\u011bkdo zpracov\u00e1v\u00e1 data a informace, \u010d\u00edm\u017e je optimalizuje tak, aby vyhled\u00e1va\u010d k\u00fd\u017een\u00fd web na\u0161el a zobrazil pokud mo\u017eno co nejv\u00fd\u0161e mezi prvn\u00edmi. To je ten nejv\u011bt\u0161\u00ed a jedin\u00fd \u00fakol pro SEO odborn\u00edky, kte\u0159\u00ed se spr\u00e1vn\u011b naz\u00fdvaj\u00ed SEO konzultanty. Ne\u0159\u00edkejte jim SEO optim\u00e1lizato\u0159i, je to nesmysl. Tak jim m\u016f\u017eete \u0159\u00edkat v p\u0159\u00edpad\u011b, \u017ee p\u0159edt\u00edm nepou\u017eijete onu zkratku, pak to nevad\u00ed. Tito slovutn\u00ed mu\u017eov\u00e9 se staraj\u00ed o n\u00e1\u0161 chleba vezdej\u0161\u00ed, proto\u017ee neb\u00fdt jich, nebyl by web na o\u010d\u00edch a tud\u00ed\u017e bychom na n\u011bm n\u011bco prodali tak dvakr\u00e1t do roka, kdyby tam n\u011bkdo omylem zabrousil p\u0159i surfov\u00e1n\u00ed po internetu.  Tak\u017ee podobn\u00e9 jako v p\u0159\u00edpad\u011b Fastcentriku je i Prestashop SEO a ostatn\u00ed. Ka\u017ed\u00fd zpracov\u00e1v\u00e1 data ve prosp\u011bch vyhled\u00e1va\u010d\u016f, jako je Bing, Google nebo Yahoo. U ka\u017ed\u00e9ho to v\u0161ak vypad\u00e1 drob\u00e1tko jinak, tak\u017ee pokud si mysl\u00edte, \u017ee SEO konzultant ud\u011bl\u00e1 jen jednu v\u011bc a ta plat\u00ed pro v\u0161echny vyhled\u00e1va\u010de, tak si to u\u017e nemyslete. V\u011bzte, \u017ee tomu tak nen\u00ed. Ka\u017ed\u00fd kdo pracuje na webu n\u011bjak\u00fdm zp\u016fsobem v\u00ed, \u017ee to nen\u00ed zrovna nic jednoduch\u00e9ho. Proto si va\u017eme jejich pr\u00e1ce.                                                                                                                                                                                                                                                                                                                                                                                                  "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"N\u00e1kupy p\u0159es internet","item":"https:\/\/www.ganat.cz\/nakupy-pres-internet\/#breadcrumbitem"}]}]